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Published November 25, 2011, 06:43 PM

Target Tries to Control Black Friday Crowd With New System

GRAND FORKS (WDAZ-TV) - Black Friday shoppers at Target didn't experience the usual stampede as doors opened at midnight. The store tried something different this year.

GRAND FORKS (WDAZ-TV) - Black Friday shoppers at Target didn't experience the usual stampede as doors opened at midnight. The store tried something different this year.

Instead of letting thousands of people in at once, Target metered shoppers.

The store let in groups of thirty shoppers every ten to fifteen seconds. This helped control the crowds as more people took advantage of the store's steep discounts.

Shoppers started lining up outside the store around 5:30 p.m. The earlier opening time and the warm weather brought more shoppers to the store than in past years.

Target Employees say the new system worked well.

"We want to protect our guests, our biggest priority is for safety around our guests. So we want to make sure if someone does trip, we're able to- we're there to pick them up and its just a nice, calm, orderly fashion into the store," Executive Team Leader Robert Haskins said.

Black Friday through the weekend, 152 million people are expected to shop. That's up about 10 percent from last year.

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