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Published February 14, 2012, 06:50 AM

Single This Valentine's Day? Don't Sweat it With These Tips

With a constant barrage of advertising as well as stores stocked with chocolates, cards and stuffed animals all decorated in the holiday’s signature pink and red colors, Valentine’s Day certainly announced its arrival well before today.

By: Sam Benshoof, Forum Communications

Today is Valentine’s Day, as if you needed any reminding.

With a constant barrage of advertising as well as stores stocked with chocolates, cards and stuffed animals all decorated in the holiday’s signature pink and red colors, Valentine’s Day certainly announced its arrival well before today.

And tonight, couples and lovers will likely fill restaurants around town, enjoying each other’s company over a romantic dinner.

Single people sans Valentine’s dates, meanwhile, will be left out in the cold, excluded from the hot passion of this, the true lovers’ holiday.

Clay Routledge, an assistant professor of psychology at North Dakota State University, says from a sociological and psychological perspective, it’s no wonder singles feel a certain sense of stigma today.

There are two main reasons for this, he says: First, romantic relationships are viewed as an essential part of adult life. On Valentine’s Day, that’s emphasized more than ever, making singles feel singled out.

“It’s a cue,” Routledge says. “Here’s an important facet of adult life, and you’re missing it.”

And then there’s the whole cultural side of the holiday.

“We’re cultural animals,” says Routledge. “It’s important for us to live up to cultural expectations. And Valentine’s Day is just one of those expectations.”

Today’s mass media world, where we’re plugged into Twitter, Facebook and our phones seemingly every minute of every day, makes it much harder to forget about the holiday, Routledge says.

“The more interconnected we are, the more we have access to media, television and the Internet, the more we’re bombarded with commercials, and the more we’re getting messages that this is what we’re supposed to do,” he says.

For those singles who might dread today, Routledge says one solution is pretty simple: Just put things into context.

“People should really appreciate that this is a fairly manufactured holiday to sell flowers and book reservations at restaurants,” he says.

But, that’s easier said than done.


Here are some tips to avoid the blues from StValentinesDay.org:

Pamper yourself

Buy yourself cute Valentine's Day gifts which could be flowers, a cute teddy or a dress you have been planning to buy since long. Singles may also indulge themselves by going in for spa or head to toe beauty treatment. Indulging in books, CDs, and gourmet meals can be a good way of enjoying the day for some.

Freak out with friends

Plan out a dinner or movie with best friends. You may also throw a “singles party” or “Un-Valentine's Day Party” at your home and have a blast. You will know that life is fun in the company of loving friends.

Acts of Service

Singles can spend Valentine's Day in the meaningful way by spending time with the needy and downtrodden. You may visit an orphanage or old age home and spend time with the inmates there who are always in need of love and affection. Visiting hospitals and giving roses to sick can also be a touching way of experiencing bliss on Valentine's Day.

Express Gratitude for friends and dear ones

Instead of feeling depressed and ashamed for not having a significant other to spend the day, singles can spend Valentine's Day in a constructive manner by expressing love and affection for people around them. One can thank and greet Valentine's Day to one's parents, friends, colleagues, neighbors or anyone dear.

Think Positive

Singles can make the most of Valentine's Day by thinking positive and fighting away Valentine's Day blues. One should not spend the day sulking for not having a spouse or beloved to spend the day in a happy manner.

Focus on Relationship Plan

Singles can focus on their relationship plan on Valentine's Day and prepare themselves for healthy and lasting relationships. One can take help of dating and matrimonial sites to find a partner. Also make a list of what you can do to improve your personality. It could be developing a more healthy and positive approach towards life or working towards one's diet, health and physical appearance. Take steps you think are vital to improve your chances for relationship. Make some resolutions for yourself and stick to them.

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