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Published February 11, 2014, 06:09 PM

West Acres Mall hosts "Instagive" contest to raise money for Giving Hearts Day

Shoppers are snapping pictures to raise money for Giving Hearts Day. West Acres Mall is hosting "InstaGive", an Instagram photo contest going on for the Valentine's season.

Shoppers are snapping pictures to raise money for Giving Hearts Day. West Acres Mall is hosting "InstaGive", an Instagram photo contest going on for the Valentine's season.

They ask shoppers to take a picture in the mall of something that makes them happy, then upload it to Instagram, with the hashtag West Acres Mall.

For each picture, West Acres will donate $5 to the Dakota Medical Foundation's Giving Hearts Day, totaling up to $5,000.

Mall staff will also pick a daily favorite off the app, that shopper wins a $50 mall gift card.

West Acres Marketing Intern Niki Larson said, "We've gotten some great feedback so far. We love seeing everything that people love at the mall. It's been anywhere from meals that they love that they can find, or places they can relax. So it's really cool to see."

The photo contest runs until Thursday.

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