Fighting Sioux Logo Designer Sad To See It RetiredIt's one of the most recognizable logos in the state. The current UND Fighting Sioux logo was designed by a UND graduate in 1999.
By: Renee Chmiel, WDAZ
It's one of the most recognizable logos in the state. The current UND Fighting Sioux logo was designed by a UND graduate in 1999. Then-UND Alumni Director Earl Strinden asked Bennett Brien, who lives in Belcourt, North Dakota to design the logo. Brien says he's disappointed that the school will be forced to retire the nickname and the logo he created.
Brien still remembers the weeks he spent designing the popular Fighting Sioux logo eleven years ago. He says a long time ago feathers stood for brave deeds done, and this symbolism holds true for the logo with higher education as well.
"You could kind of think, it's brave and honorable things done in life today concerning education - the fortitude it takes to go to school," said Brien.
Brien says all aspects of the logo, from the profile of the face to the colors, mean something.
"Like red was for the blood, feathers for bravery," said Brien.
But now the popular logo, which can be seen outside and inside the Ralph Englestad arena, on clothing, and around the campus, will be retired. Brien says the retirement of the nickname and logo will hurt Native students the most, and he was upset to hear that it would go.
"I was kind of shocked I guess, or kind of sad or whatever. I don't know, I liked it. A lot of people I know liked it," said Brien.
Brien says the worst part of the controversy surrounding the nickname and logo was the fighting it caused. He says he hopes some good will come out of the retirement, and that Native students can continue to get a good education at UND. And as far as a new logo...
"I really don't know what they're going to do, but I'd like a shot at maybe designing the next one!" said Brien.
Both Bennett Brien and his father graduated from UND, and Brien's son is a student there now.