Red River Valley group releases action plan for economic growth
Workforce, water and research are among the priorities in a plan released Wednesday by an initiative to increase cooperation among the Red River Valley’s businesses and institutions.
The Valley Prosperity Partnership introduced a blueprint outlining its goals for economic development and quality of life, a document it has been developing since the group publicly launched its campaign in February 2013.
The partnership was begun in 2012 with a $100,000 investment by William C. Marcil, chairman of the Forum Communications Co., which owns the Herald. Its steering committee is composed of business and higher education leaders and other stakeholders in the Red River Valley that employ more than 16,000 people with total payrolls of more $780 million.
The plan is a “framework for action” in areas of importance to the valley that groups across the region can cooperate on.
The plan laid out Wednesday focused on six priorities:
- Attracting, developing and retaining a talented workforce
- Ensuring adequate water supply and proper management
- Expanding the capacity and relevancy of research
- Investing in transportation and other vital infrastructure
- Spur entrepreneurial activity
- Improve perceptions of the region among residents and in the broader public.
Each of the priorities comes with a call to action laying out needs and goals and is backed-up with detailed actions.
For example, the workforce priority sets a strategy of creating an internship network across the valley, which is broken down into steps, such as expanding the Grand Forks Young Professionals Internship Initiative and creating an online database for internships.
The priority of improving perceptions of the valley comes with a strategy of coordinating marketing and branding, with action steps such as conducting resident surveys and working with a professional consulting service.
The pieces of the action plan also identify the groups that would carry out each step, such as banks, investors and economic development corporations for the strategy of encouraging entrepreneurial activity through more investment.
Steve Burian, one of the chairmen of the Partnership, said the group would begin working on the first three goals soon. “Now the real work begins.”
The plan released Wednesday was assembled with the help of consultants who gathered ideas from partnership discussions and created priorities from recurring issues.
“What they looked for were commonalities that started to rise to the top,” said Burian, CEO of the Grand Forks-based engineering firm AE2S.
The partnership’s promotion of cooperation in the valley does not mean it has not been happening before this, he said, but it provides a way to direct it toward a “strategic vision.”
“This just helped formalize that,” he said.